This is who we are

BALDMAN Consulting is your outsourced marketing specialist. We are based in Newcastle, NSW.
And we offer your business a marketing team if you don’t have one, and more muscle if you do.

Who are we

BALDMAN Consulting is an outsourced marketing specialist based in Newcastle NSW, offering your business a marketing team if you don’t have one, and more muscle if you do. You know your business and we know marketing, so while you focus on your core business activities doing what you do best, let experienced marketing professionals manage your marketing function. BALDMAN Consulting seamlessly integrates into your business, allowing for a deeper understanding of your organisational objectives.

What we offer

A down-to-earth mindset, flexible creative thinking, and a realistic cost effective approach to generating more leads and conversions from your marketing spend. We focus on delivering remarkable work with a measurable ROI which we actively monitor and report on regularly. The heart of our business believes in strong collaboration with clients to ensure we achieve powerful, accurate and optimised marketing efforts that attract your best-fit clients. Stop pulling your hair out!

What to expect from us

• Powerful, accurate and optimised marketing
• Top communication, a single point of contact and regular check-ins
• Transparent analytics
• Realistic cost-effective approach

BALDMAN Office

Co-founded and co-captained by James Barratt and Teri Louise Waite.

World travellers, proud Novocastrians, food lovers, creative thinkers and experienced business and marketing professionals across a range of industries.

James Barratt

B.Bus MBA AMAMI CPM

“Anyone can be confident with a full head of hair.  But a confident bald man – there’s your diamond in the rough.” – Larry David 

A proud father of 3, James loves spending time with his family and experimenting in the kitchen. He reckons he is not bad on the Weber and can knock up a good chilli sauce. His wife also says he makes a good crumb, but she’s off the carbs.

An avid reader and fisherman, James loves the outdoors and enjoys nothing more than being on the water or in the bush.

He holds a Bachelor of Business from the University of Newcastle with a double major in Marketing and Management and an MBA from the Australian Institute of Business. James is a member of the Australian Marketing Institute. He is a Certified Practicing Marketer (CPM). The Certified Practicing Marketer designation is the only peak professional benchmark of its kind for marketers in the Asia Pacific Region. Unlike tertiary or vocational education, CPM is the recognition of both formal education and successful application of marketing knowledge and skills.

Google recognises James as an AdWords certified professional, meaning  he’s passed multiple exams that assess his product expertise. He’s qualified to help you grow your business on the web using Google AdWords.  James has also earned his wings and is a graduate of the Twitter Flight School.

Having enjoyed an extensive career in sales, marketing and management, James has an intimate understanding of sales funnels and lead generation as well as the need for marketing and sales efforts to complement one another and be in line with the business goals. James’ career has taken him across Australia and Europe including numerous remote locations where he worked closely with indigenous communities in Western Australia and the Northern Territory. He has an enviable sales record and has held several senior positions up to Board level.  

Teri Louise Waite

BA Comms (Honours), MA Comm Mgmt, Marketing Major

“The trouble with some women is they get all excited about nothing – then they marry him.” – Cher

Specialising in marketing strategy, classy copywriting and branding, Teri has spent many years abroad working with a number of multi-nationals and smaller scale organisations in Europe, Africa and Australia.

Teri has valuable exposure across a range of industries including IT, education, print media and advertising and has a large Australia-wide and international network. She is a natural project manager, people-person and writer.

A big binge-watcher and pop-culture fan, Teri wishes she did more exercise and ate less chocolate but won’t bore you by banging on about it here, saving that repetitive banter for her hubby.
Mother of three under five. Blessed be the fruit.
She holds an Honours degree in Communication and a Masters in Communication Management (Marketing Major) from the University of Technology, Sydney (UTS).